Crossover Marketing
Choosing the right strategic partners is key to the success of your crossover campaigns. Leverage data to create partnerships, campaigns and products that your target audience wants and desires.
Realise dream partnerships that drive brand awareness and revenues across all channels.
IMS helps brands select and liaise with suitable crossover campaign partners that include global and local brands, KOLs, and brand ambassadors, to create campaigns and products that benefit both brands, driving brand awareness, in-store sales and e-commerce.
Backed by a network of influential brands, successful crossover partnerships, and data insights, we help brands create pairings and products that excite the market and generate social hype and IP that drive conversion and ROI.
